Around the Campfire with Beacons Point

Like many of you, I set some personal and professional goals at the beginning of the year. One of mine was to feel more confident and be a better public speaker. I wanted to feel better talking with prospects over the phone, feel more confident [...]

Raise of hands, how many of you “love” cold calling? I am guessing not many of you.

Sales has changed. High pressure closing tactics are a thing of the past. The power has shifted from the sales person to the buyer and therefore we must change our strategy.

Asking a stranger to connect with you on Linkedin can feel like a daunting task. At times, it may even feel down right intrusive, but when done right, you can form a connection that will grow and be beneficial for both people involved.

I'll be honest...the last 12 months have been AWESOME. We have worked with great clients and produced fantastic work, the Beacons Point family grew by two, we moved into a bigger office in Carlsbad, and became a HubSpot Gold partner agency. While [...]

This may seem like a no brainer. Being nice to people makes a better impression than if you are a jerk. You have at least a 90% chance of a smile back if you smile and say “hello” to a stranger walking down the street or in the grocery store. We [...]

 If you’ve ever struggled to navigate a website due to poor usability, you can imagine how much more difficult this would be for someone with a disability. Close to 1 billion people across the globe have some type of disability. If you fail to [...]

Each morning, I take 15-minutes.

With more content hitting the Internet at an increasing rate, it becomes more difficult to gain attention for your blogs with each passing day. If you want to attract your audience, you need to focus on headlines. Without an intriguing [...]