Alex Meade

Alex Meade

Alex began his career in film and TV as a Producer and Associate Producer for Original Productions. During his time, he worked on several of the company’s most popular programs including Discovery Channel’s show “Deadliest Catch”. After hauling his fair share of Alaskan crab home from filming, he spent time working as the Lead A/V Editor and Assistant Producer for advertising heavyweight TBWA\Chiat\Day. There he was responsible for overseeing content and creative portions of campaigns for the likes of Nissan, Gatorade, Pepsi, and more. When Alex is not working on client work, he’s serving as the Vice President of the Board of Directors for the Encinitas Chamber of Commerce and hanging out with his wife, Mary Beth, and dog, Hank.

More from Alex Meade

Alex Meade
By Alex Meade on March 16, 2022

Adding videos to your website can drastically improve your SEO ranking. Video marketing has become an increasingly popular tool for savvy digital markets. Today, more than 87% of marketers incorporate video into their digital marketing strategy. What makes video marketing compelling is that it can break down complex topics, which drives more people to your website and boosts your SEO ranking.

Alex Meade
By Alex Meade on February 28, 2022

Alex Meade, VP of Sales and Marketing at Beacons Point, sits down with Jeff Coyle, Co-founder, Chief Strategy Officer at MarketMuse, to discuss how to make SEO work for you in 2022 on The B2B Growth Marketer Podcast.

Alex Meade
By Alex Meade on February 16, 2022

It's hardly a secret that videos are a pillar element of successful marketing campaigns. With almost 90% of consumers asking to see more videos from their favorite brands, marketers work hard to meet these demands but often hit roadblocks.

Alex Meade
By Alex Meade on January 27, 2022

While keyword research is the backbone of your SEO strategy, it doesn't have to be expensive. If you are stretching your marketing budget to accommodate a variety of tactics, it's possible to save on keyword research.

Alex Meade
By Alex Meade on December 16, 2021

The fact that you're here means you understand how important video marketing is. Whereas previously, brands could rely solely on images and written content to market their products or services, those days are gone. The present-day consumer's inundation with interactive 360 videos, augmented reality, and live streaming has resulted in video marketing strategy being a key determinant of how successful a given brand's marketing efforts are.

Alex Meade
By Alex Meade on December 06, 2021

The world of sales and marketing is a rapidly evolving landscape. As technology and tools grow more sophisticated, a successful sales process will change according to new standards and best practices. When organizations don't recognize and address this fluidity, the underperforming sales may not fall entirely on the shoulders of the sales team.

Providing the right resources to promote healthy sales requires creating a culture and infrastructure that adapts to new challenges and executes a cohesive strategy throughout your entire sales process. This process is called sales enablement. You can utilize many tools to streamline your process and deliver more inbound sales with better sales enablement, but it all starts with the right content.

Alex Meade
By Alex Meade on November 22, 2021

With 93% of marketers believing that video is an important part of their marketing strategy, implementing it into yours is a must. To stay ahead of the competition, you need to know when, how, and where to take advantage of your video content.

Alex Meade
By Alex Meade on August 06, 2021

In 2017 we made a big decision that changed the course of Beacons Point.

Alex Meade
By Alex Meade on February 09, 2021

2020 was a challenging year for most businesses and marketers. But, where there are challenges, there are also opportunities.

Alex Meade
By Alex Meade on January 05, 2021

2020 was tough. I was often close to losing it and breaking down. The stress of the pandemic, the company, and my family’s health and happiness certainly took a toll.