Sabina Hahn

Sabina Hahn

Sabina discovered her keenness for strategic and creative storytelling in college while working on campaigns for brands such as CHOC Hospital and Wienerschnitzel. As a Content Strategist at Beacons Point, Sabina works with the BP team to create engaging content that helps her clients reach their prospective customers and hit their goals. By day, you can find her nose-deep in SEMRush, talking to clients, or editing content (AP Style Guide in hand). By night, she spends her time hanging out with friends and family, training with her MMA team, or making playlists on Spotify. She’s always looking for new music/book/podcast recommendations, so shoot her a message or email with your favorites!

More from Sabina Hahn

Sabina Hahn
By Sabina Hahn on August 09, 2022

Are blogs still a thing?

If you are in the content production space, you know the importance of creating content to nurture your existing clients, reach an even wider range of audiences and generate leads. But in order to do that, people must actually see and be aware of your content.

So, how do you ensure that your blog ranks high on search engines? The answer: search engine optimization (SEO). 

On a scale of 1-5, what’s your experience level with SEO? 

If you answered anything other than a 5 or if you’re looking for answers to some of your biggest SEO and blog creation questions, there might be a few things we can show you.

We met up with our content strategist, Sabina Hahn, and she walked us through some key points you can’t miss when you’re writing and building content. Gone are the stressful days when it comes to keywords, blog creation, or SEO.

Sabina Hahn
By Sabina Hahn on July 05, 2022

If you run your business online, a firm grasp of keyword research is vital for your success. This article explains what keyword research is, why identifying keywords is so essential for research, and why you should research the keyword. Read on for useful information and helpful tips for keyword research.

Sabina Hahn
By Sabina Hahn on March 08, 2022

A strong brand voice will help you stand out from other companies and deliver a unique message to your customers. Having an inconsistent voice will hurt your brand by weakening the message you are trying to send to your potential customers. Your business may be at risk by not creating a relatable voice that your target audience can easily identify with. The following are a few ways a weak voice can hurt your brand.

Sabina Hahn
By Sabina Hahn on February 24, 2022

Interviews are vital for helping businesses scale content, grow their network, and boost company contributions. However, unless you’re in a field that traditionally requires interviewing, most people haven’t been taught how to conduct interviews. Here are the 10 essential do's and don'ts of conducting interviews that will help you refine your interviewing skills and create better content all around.

Sabina Hahn
By Sabina Hahn on December 21, 2021

Podcasts have been around since 2004 when MTV video jockey Adam Curry, and software developer Dave Winer, found a way to download online radio broadcasts to an iPod. Thanks to Curry and Winer, listeners gained a way to store radio broadcast files on their portable players.

Sabina Hahn
By Sabina Hahn on July 30, 2021

TLDR; You can use interviews for more than vetting prospective hires. When you integrate informational interviews into your content process, you can:

Sabina Hahn
By Sabina Hahn on December 03, 2020

As we come up on the end of what’s been a particularly difficult year, I think it’s fair to say we’ve been through a lot as a global community. And while it has been a challenging year, I think it’s offered a lot of us an opportunity to reflect on all of the things we have to be thankful for.

Sabina Hahn
By Sabina Hahn on October 06, 2020

If the “content police” showed up at your office asking to see your content plan, would you be able to show them one? 

Now, content jail may not be a real thing, but the effects of patchwork and poorly planned content strategy on your business can be criminal short and long-term.

Sabina Hahn
By Sabina Hahn on September 30, 2020

Writing content without a plan is like building a house without a blueprint. You can come up with a stellar-looking wall that everyone loves, but it wouldn't do you any good without a foundation.

Sabina Hahn
By Sabina Hahn on September 29, 2020

B2B marketing is not easy. You work in a competitive, complex industry, and your customers demand informative and persuasive information. Because so many B2B deals are viewed as “partnerships,” as opposed to pure “transactions,” marketers and salespeople are under immense pressure to develop trust and relationships with target customers long before they sign a deal.